The world did not need another AI marketing tool.
It needed a fast, easy marketer that would actually do the work for small businesses who need it most.
AI marketing promised the world.
Do everything in one click. Replace your whole stack. Produce a flood of leads.
Then owners got confusing software that took more of their time. It produced piles of generic content instead of useful work—the kind of slop that gets ignored, fails to deliver results, and can hurt the brand it was meant to grow.
The technology was remarkable. The way it reached small businesses was broken.
So we started from scratch and asked:
What is the absolute best way to make this new technology genuinely useful to every small business?
The answer was already in our hands.
Put it all in a text thread, on the phone our customers use all day.
No new dashboard. No new workflow to learn. Just tell Huck what is happening, make the decisions that matter, and let the work come back to you.
For Adam, the question was personal.
Adam Nathan grew up in a family of entrepreneurs. His parents knew how to make and sell outerwear. But taking the business online meant learning a second job: websites, ads, search, software, and everything that came next.
Years later, our team kept seeing the same thing. Small-business owners were still being asked to manage the marketing people, tools, and agencies they hired to make marketing easier.
A marketer you text.
Work that gets done.
Huck finds the weak point, brings you the decision, does the approved work, and reports back with the place to check it. Huck Pro adds a real marketer to guide and review each step.
Less to manage
No new marketing dashboard to learn. The work comes to the text thread you already use.
Work you can see
Huck reports what changed and points you to the place where you can verify it.
Judgment when it matters
Your Pro chooses what comes first, reviews what ships, and tracks the result.
Built from what we learned serving
130,000+customers worldwide across Almanac Labs products.
Eleven people.
One job.
Make useful marketing happen for small businesses without giving the owner more to manage.
Fatima Zehra
Toronto · Huck Pro
Guides Huck, reviews the work, and keeps it moving.
Andrew Logemann
Boston · Marketing strategy
Sets the strategy and standards behind Huck Pro.Built by Almanac Labs.
Huck is built by the team behind Blaze. Across our products, we help entrepreneurs spend less time operating software and more time building the business they started.
See what Huck would do first.
Text your number. We’ll find the clearest place to start.